Know Your Medicine Ambassador Programme

Pharmaceutical Services Division, Ministry of Health Malaysia (MOH) has gone one step further by introducing the Know Your Medicine Ambassador Programme, one of the community empowerment programme. Know Your Medicine Ambassador Programme was launched on 11 May 2012, in Kota Bharu Kelantan. The programme aims to encourage influential community representatives actively involved in delivering basic information related to medicines. This programme use the peer influence method (peer education) to distribute information more effectively to the local community. This is seen as one of the appropriate approach and effective in delivering information to the target individuals within the society.